Nano Influencer Campaign – this is how we do it

Nano Influencer Campaign – this is how we do it

Nano influencers, they seem small, might be overseen at times but they hold a lot of power In influencer marketing we often talk about the so-called pyramid of influence, providing us with an overview of the four main types of influencers. We differ between nano,...
The Evolution of Social Media Engagement

The Evolution of Social Media Engagement

How Influencers are Redefining the Way Brands Interact with Their Audiences In recent years, social media has transformed the way brands engage with their audiences. With the rise of influencers, the landscape of marketing has shifted, and the traditional methods of...
Utilizing AI in Influencer Marketing

Utilizing AI in Influencer Marketing

Artificial Intelligence (AI) is revolutionizing influencer marketing, opening new perspectives for brands in terms of precision and effectiveness in their promotional activities. AI enables a deeper understanding and better reach of target audiences through data...
Fostering Strong Brand Communities

Fostering Strong Brand Communities

This is it. It’s that time when every marketer is preparing their next actions for the New Year and one of the most popular searches is: what are the influencer marketing trends for 2024? We at Territory Influence are immersed in statistics, strategies,...