Often, the delivery of pizzas is proverbially a mess when the streets are full of potholes; the pizza jumps up and down in the box, the topping slips off and even sticks to the lid. To ensure that their customers are recieving undamaged and appetising looking pizzas in the future, Domino's delivery service is now taking active action against bad roads in 50 American States.

On the homepage of the campaign you can see inside the pizza box and discover first hand what it means for a pizza to be delivered under such difficult conditions. A funny idea from the pizza chain, which is attracts attention with it's original actions. It shows true love for its product and above all great interest in the satisfaction of its customers. Keep it up!

@all: Have you had a pothole and pizza experience before?

Source: Domino's