Rupi

1 year ago

What a week, team - keep the great work coming!

Nice job out there, trndsters! It’s only been a week with our Armor All test kits, but we’ve already seen some amazing content coming through. So don’t stop now – there's still plenty more chances to show us just how clean and shiny you can get those wheels (and windows, and everything else)!

Photo collage of the Armor All car exterior range in use And that's how we roll team! Thanks for the snaps 📸

Fancy some more hints on how to wow us?

You’re wowing us enough already, but if you’re after a wish-list, here’s what we especially love to see: Reels!

  1. The full car-care routine

    Show us the process! Walk us step-by-step through your cleaning action - from close-ups of those dirt marks, to dosing out your Wash and Wax (and the rest of the Armor All range), to admiring that sparkling handiwork.

  2. Detailed insights

    One video is surely not enough to wax poetic (get it?) about the whole Armor All range. So why not make a separate video for each product? Let us know all your favourite things about the range, in as much detail as you like!

  3. Family weekend!

    Looking for a fun activity with the kids this weekend? Show us how much the little ones love cleaning the family Adventure Wagon!


Gif of a reel by trndster Sheavey Check out this reel by trndster Sheavey for inspo!

A few other important tips:

To get the most out of your content, and make it as shiny and professional-looking as your car, pay attention to these small technical details:

  • Don’t show any other brands in your videos – let Armor All do the talking.
  • Record all your Reels and TikTok videos in vertical (portrait) mode.
  • Focus on the products in the first 3 seconds – and make sure to show how to use them.
  • Edit! Cut out any unnecessary fluff.
  • Keep it natural – no heavy filters!

And as always...

Remember to use the regular project hashtags - #ad, #ArmorAllShine and #trndproject, and tag @trnduk and @armorall.uk - and send us everything directly with our online reporting and upload tools, here:

And as always...

Remember to use the regular project hashtags - #ad, #ArmorAllShine and #trndproject, and tag @trnduk and @armorall.uk - and send us everything directly with our online reporting and upload tools, here:

SHARE URLS UPLOAD PICS

Keep it up, all!

@all How has Armor All changed your car-care routine?