daniel_trnd

18 days ago

It’s time to shine. Ready for round 2?

We’re at the halfway point of this project and your first social sharing mission was an almighty success. Now, we’re ready for round 2. We want you to jump on the back of this viral trend that’s blowing up on social media.

aussie-new-blog-round-two

Over the next few days, we’d love you to take part in a simple, high-impact “frizz stress test”. You don’t have to copy it frame for frame, use it as inspiration for your own version.

The viral idea we’re jumping on

The trend is essentially about creating frizz on purpose, then fixing it in real time.

Here’s a gorge example

There are 10 x £50 Amazon gift cards to be won*

Your shares could help get Aussie Frizz Off into the hands of fellow frizz victims who need it most but not only that, you could also win one of 10 x £50 Amazon vouchers*. Remember, to be in the running to win, you’ll need to upload your posts via your dashboard. We can’t wait to see your sleek shine!

Let’s talk steps:

  1. Show the problem

    Start with dry, styled hair that already has a bit of frizz.

  2. Make it worse before you make it better

    This is the bit people are loving. You might lightly mist your hair with water, step outside into the drizzle, or fluff your roots to exaggerate frizz. Show texture, puffiness, and flyaways up close.

  3. Apply Aussie Frizz Off (properly)

    Take a macadamia nut-sized dollop. Warm it between your hands, then smooth it through your lengths and ends. Don’t overload, a little goes a long way.

  4. Show the transformation in real time

    Scrunch gently, let the product settle, and film close-ups of the strands becoming smoother, shinier and more defined. This is where the magic happens.

  5. Reveal the result

    Finish with a clear “after” shot: soft, controlled, frizz-free locks that still look natural and bouncy. Then end with an invitation like: “You have to try this.”

Why does this work so well? Viewers can see the difference with their own eyes, which is far more powerful than any caption.

Remember to use #ad #FrizzyHair #AussieHair #FrizzOff #SayFRIZZOFF @trndUK & @aussiehair (on IG) and @aussiehairuk (on TikTok) when posting.

Your top tech tips

  • Keep it vertical (9:16)
  • Film in natural light
  • Use tight close-ups of frizz before and smooth hair after
  • Keep it 15–30 seconds max
  • Add subtitles for those who watch without sound
  • Stay authentic to your style so it fits your page.

Please remember to report links to all your online posts and reviews using this button:
👉 I’ll report my posts / reviews!

Then upload a screenshot of your Instagram Story here:
👉 I’ll upload my InstaStory screenshot!

You can also delight us with your photos in our photo gallery:
👉 I’ll upload my photo to the trnd gallery!

@all: How do you plan to send your post viral?

*Full Terms and Conditions can be found here