Aussie Applications are open (want to skip the queue?) 🫣
It’s official, applications are open for our new project with the Aussie Bouncy Curls and we’re looking for 1,300 trnsters to test out three products from the collection (which are brand-spanking new to the UK).
All you have to do is
Apply
BUT, if you can't take the uncertainty, there's a way to take your destiny into your own hands and put yourself at the very front of the queue. 😍
Want in? Show your curls having fun
Create and submit one short curl-focused video before applications close on May 19th, and you'll be at the front of the line to join the team. There are two video concepts to choose from: 👇🏼
Video 1: The Aussie Hairography Dance 💃🏼
At the heart of Aussie's Curls Just Wanna Have Fun campaign is music, movement and fun. Show off your curls and waves moving to the music, think bouncy, joyful and full of personality. Copy the Aussie Hairography video or alternatively do your interpretation to show off your curly wavy hair having fun!
Hooks to use:
- The happy dance I do when my Curls/waves look good. What’s your happy dance?
- POV: Your hair starts dancing before you do. Show me your hair’s happy dance!
Video 2: The Happy Hair Montage
Show us your curls and waves living their best life. Create a montage leveraging the “Curls Just Wanna Have Fun song” that shows your curls and waves out living their best life- think clips of you dancing, holidays, laughing with friends- where your hair is always the focus in motion. This is all about your curls loving life.
Hooks to use:
• POV: your curls know how to have fun. Your turn to show yours!
• My curls are living their best life. Your turn to show yours!
• Curly/wavy girls do it best. Your turn to show off your curls/waves!
• My curls/waves have the most fun. Your turn to show yours!
Your content must-haves ✅
Whichever video you create, make sure it meets the criteria:
✅ Use the sound accurately per platform:
Instagram
Sound for Hairography
Sound for Happy Hair Montage
Tiktok
Sound for TikTok
✅ Let your curls or waves be the hero, show us your flips, bounces, shakes and scrunches
✅ Bring the confidence and curly girl joy and include on-screen text: 'Curls Just Wanna Have Fun'
The all-important tags ✅
Include the tags, hashtags below:
IG: @AussieHair @trnduk TT: @AussieHairUK
#AussieHairUK #AussieCurlsJustwannaHaveFun #InMyCurlsEra
Depending on your hair type, please add the following hashtags:
If you have curly hair: #curlyhair #curlyhairroutine
If you have wavy hair: #wavyhair #wavyhairroutine
And when you’ve finished, upload your content with us via your member area.👇🏼
Upload my shares
Create and share your video by May 19th to lock in your spot.
@all: Which video will you recreate?