Ready for kick off? ⚽

Ready for kick off?

If you received an email earlier today confirming your place on this project with Coca-Cola and the Premier League then welcome aboard. You’re officially part of a project that puts fans at the centre of every match week.

Over the next few weeks, you’ll drink Coca-Cola, play, guess, watch and immerse yourself in all things football. This is an excellent way to test your footballing know-how. As if football weren’t addictive enough, now there’s an extra layer of excitement to every game.

Your starter kit 🎁

Your Coca-Cola Guess the Goals starter kit is on its way to you now. Inside you’ll find:

  • 24 x limited edition cans of Coca-Cola Zero Sugar
  • A handbook with all the info you need to get involved

The first kits should land on doormats from 12th February, don’t worry if yours takes a little longer though, deliveries can take up to a week.
From 12th Feb, you’ll also be able to access your project dashboard where you’ll find all the info you need to get involved.

The game is about to begin 🏆

Sensing a rout when top of the table plays eighteenth? Predicting a whole lot of no-score draws? If you’ve ever watched a match and thought, “I knew that would happen!” then this is for you.

We want you to guess the amount of goals that will be scored each match week and be in with a chance to win an official Puma Premier League ball *.

Want to know how to play?

  1. Scan the QR code on a participating Coca-Cola can 🤳🏻

  2. Guess how many goals you think will be scored across the week ⚽

  3. Sit back, watch the footy and wait to hear if you’ve won 📺

  4. Didn’t win? No worries, just do it all over again next week! 💫

Ready? Then let the beautiful game commence.

The all-important do’s and don’ts 📋

  • Start your caption with “AD” or #ad and include the hashtags #GuessTheGoals #PremierLeague @cocacolagbi on Instagram @cocacola on TikTok and @trnduk
  • Do not film or share football matches, including 60 minutes before kick-off to 30 minutes after full-time! ⏱️
  • Do not wear any club shirts and do not show any logos (except for Coca-Cola) in your content. 👕
  • Please show only one can of Coca-Cola Zero Sugar per person, per video. Do not show any other Coca-Cola products. 🥤
  • If food appears please show a balanced meal (include veggies or healthier sides). Foods like pizza, chips, fries or popcorn must not appear on their own. 🥗
  • Do not use copyrighted music. Only use music from TIkTok Commercial Music Library and Royalty-free music on Instagram. If you are unsure, please do not use music at all. 🎶
  • If you talk about the Guess the Goals Please check the full content checklist in the handbook or here, and follow them strictly. 📄

    ❗Posts that don't meet these will need to be modified or removed.

@all: What will your first guess for this game week be?


*GB, 18+. Enter via Coke App (QR). Guess weekly PL goals (12 Jan – 10 Mar 26) for chance to win 1 of 1,000 Puma balls/wk. Max 1 entry & win/pers. T&Cs: coke.co.uk/plgoals-terms