IAMS for Vitality

Welcome to our new project with the new IAMS for Vitality range of cat and dog food.

8000 participants

Pet

16/07/2018 to 30/11/2018

Simo

5 years ago

Our first impressions of IAMS for Vitality

Let's face it, cats tend to have more of a 'Diva' quality than dogs, so it is fitting that their kits arrived first.

Team Cat - I AM Fearless will have had enough fun trying out IAMS for Vitality to fill out the initial survey right away.

Take initial survey

Team Dog - I AM Epic on the other hand, might not be ready - so you can either enjoy your starter kit a little longer or wait for it to arrive - if you are ready to complete the initial survey then go right ahead.

Start sharing

Hand out samples, coupons and 'Spread the word' sheets to friends and introduce them to IAMS for Vitality. Remember to collect the completed 'Spread the word' sheets and upload them via your member area.

@all: What do you and your pets make of IAMS for Vitality so far?

50 Comments

Wenjam93 • 5 years ago

why is your packaging not recyclable, for a new project you are missing a trick. You would assume people who love animals would want to care about the environment - may be not??
what are your green confidentails. why is the packing not green!

Dondon-Kent • 5 years ago

Wow what a great project,3 x 800g bags!!!
I’ve got some very happy cats 🐈,this arrived on Monday and soon opening we was very pleased with the IAMS ...

akasha • 5 years ago

Gilbert loves his food and is so full of energy!

RachyRach31 • 5 years ago

So my box arrived on Monday and My two cats Oreo and Xena are loving the chicken flavour. I have handed some samples out to a few fellow cat lovers and their cats loved their sample's. Brilliant project on a high quality product. Estatic to be on this project and my furr babies are enjoying this also.

Emilyelectric • 5 years ago

My cat is full of energy since we’ve started this trial - also less cuddly and more mischievous. He loves the food and keeps trying to steal more from the cupboard!

Weetie2016 • 5 years ago

Our cats are enjoying their new brand of food, they use to walk away from dry food but now they love it :D our mummy cat tilly has 4 babies a week old so she is also taking in all the good nutrients from this and providing it to them. Very proud mummys to our babies :)

Melmate20 • 5 years ago

My dog Drake has loved the chicken only arrived today never seen him eat so fast lol... 2 bags given to my neighbours to try. Put on fb for anyone of my doggy friends to try 🐶❤😁

Scamp • 5 years ago

Will someone inform us of a delivery date once dispatched what sort of notification will I get so I know to be in

Cataholic • 5 years ago

Cataholic
Today my boy and girl tried the Lamb IAMS for vitality flavour and tucked in nicely but some left to come back to and for a stray that comes to visit called sooty was crying at my door which is always open but the weather is horrible today. 😺🐾💕

bonnieblue22 • 5 years ago

my packages arrived today and bonnie as always with packages had to have her nose in it straight away opened the lamb one first sniffed but would not even try it she has never liked dry food I have tried loads of brands I will keep trying. I am going to share some with my doggie friends and wait for their reactions will keep you updated

louhere • 5 years ago

Started the trial today. It has been a stormy day and Jasper the man-cat is in one of those doolally moods. He has picked at the chicken sample but not really settled down to eat much. Early days yet.

Johanna84 • 5 years ago

Never seen my fur babies eat dry food like that! They usually just pick from shared bowl. They don’t normally eat all their wet food so added a spoon of the chicken to their wet meals and the bowls were licked clean! Safe to say they love it!

LHall1999 • 5 years ago

We are now feeding Storm IAMSVitality exclusively, she certainly seems to be enjoying it. Shared on my social media accounts but just realised I have no idea how to share a link to a post on Facebook so advice would be appreciated.

PrincessPeach • 5 years ago

My dog is loving the food so far. Can't wait to share with family and friends.

crysilva27 • 5 years ago

My cat loves this food,it's amazing as we didn't try it before.We already finished one bag and shared some samples with few neighbours that own cats and they are really impressed.
Thank you for being part of the project xx

Hennael • 5 years ago

My pack arrived today and can't wait to start trying it and telling my friends and family about it, willow had her nose in the box trying to get to it before me!

llsd • 5 years ago

my pack arrived a week ago now and both my cats are enjoying the chicken ,they both turned their noses up at the lamb,so have passed on to a fellow cat lover ,and waiting to hear back ,not opened the fish one yet will try that next ,thank u for letting me share this project :)

jan71 • 5 years ago

My pack arrived a couple of days ago and I was very excited to open it , as was Millie. She can be quite a picky eater but she has tucked in to the chicken flavour.

Ollybollyboo • 5 years ago

I have a very happy dog so far - though he is a Labrador so he’s always hungry!

Sutters • 5 years ago

Phoenix is loving his Iams for Vitality.
I have already handed out some samples to friends and colleagues who have cats and the feedback so far is great.
#Iamlovingit!

satehen • 5 years ago

Frankie is loving meal times with this food. She is definitely an IAMS cat!

harveyb • 5 years ago

Got our pack a couple of days ago, Harvey thinks every delivery is for him. A quick sniff and he walked away, I tried giving him a couple in my hand and yet again he turned away. This isn't good I thought. All it took was my dad picking a few up and he was straight in there eating them as though they are his new favourite food. Don't they just know how to show you up!

georginawyatt123 • 5 years ago

So.… My cats Love the IAMS for Vitality! and I have already told my friends and family about them! and their cats love them too! But I still have samples to give out and I'm thinking Halloween is the most perfect time! asking the mums and dads who are trick or treating with there children if they have cats and if the would like a sample along with a voucher and a questionnaire! its genius I know! LOL gonna get the kids to decorate the bags and make them look like pumpkins!!

baileyscratch • 5 years ago

Cat loves this so far even the dog has been pinching it,excellent quality too,both usually fussy about what they eat.

Malakkaren • 5 years ago

My cats loving the chicken flavour. She’s normally a fussy eater so IAMS is obviously tasty.
One downside the seals on the bags never seem to close properly my elderly mother has real trouble with these types of seals. Maybe IAMS should rethink the packaging perhaps paper or a recyclable material. After all plastics are a global problem.

Kiz • 5 years ago

Hi . First of all my dog says thank you. She loves the food... She loves all food 😊. So many thanks for letting her test your food. Like other people have said, packaging needs to be recyclable. I'm sure the planet would appreciate it, and it would be setting a great example. It is pretty though so overall it's half way there.

Fannilovesfufu • 5 years ago

My fur babies are desperate to get into the IAMS bags we have had to hide them in our wardrobe, it’s safe to say that they LOVE IAMS and positively wolf them down as soon as they hit the dish! Thank you from the bottom of my heart for picking our cats to try IAMS, we are chuffed to bits with it!❤️

1modesa • 5 years ago

@minnieandmaisie are so happy receiving #IAMSforVitality. They love the taste and they have already (reluctantly) shared it with their friend Milly. Happy dogs-happy family 🙂

Toddsmum • 5 years ago

Todd loves his new food. He is used to try food anyway and really enjoys his food. No bad reactions no upset tummy. Ideal

Fudgey • 5 years ago

My small fussy spoilt dog just sniffed and walked away, tried everything to no avail, he doesn't eat treats so I'm finding it difficult to transfer her. My big brute English Bull terrier eats anything and everything in his way, he eats all he's given of the Iams and I have gradually included it in his food but his poo is now yellow and runny. Please help me if you can as to what I do

tiger123 • 5 years ago

Fussy dog no more with this stuff !!!

xenior • 5 years ago

Such a nice surprise i'm got today!
Since i'm at work the whole day, I gave the address of the parents of my partner. They also has a dog - a fussy Lhasa Apso.
And this big heavy parcel was waiting for me!
And the Lhasa Apso never had dry food but he fully enjoyed some Iams right away. Then my dog, a springer spaniel swallowed some right away. Happy dogs!
We'll try the food and see how it goes. For now, the dogs seems to love it :)

TillyCat • 5 years ago

My mog loves this Iams chicken flavour ! I had to lock away the packets because he started chewing in the packets!!! I think he would happily eat the whole lot in one go. But I'm being sensible and introducing it to him slowly of the next few days. I agree with other posters about environmental packaging though....

barclaya • 5 years ago

We started off really well. Kitty & Evie tucked in after the first adjustment days. Now we seemed to have hit an impasse. I put Iams down they eat a few then give me 'that look' and walk away. I have never seen anything like it with these two and biscuits. By the end of the day they are all gone, but usually it's in one sitting. I have gone back to adjustment feeding and they eat the cheap ones and leave the Iams. I am disappointed for them. Any ideas what this could be, as I say the first couple of days went great.

pugasaurus • 5 years ago

i happy to say that my fur babies love the Iams Vitality they took to it straight away no problems what so ever they are really enjoying there food which is really good as usually they can be fussy eaters but as soon as i got the box packed full of goodies they was in the box like a shot they picked which bag they wanted out of the three by ripping it open i have given out some samples for family and friends and there cats are really enjoying the food to they are very happy with it as of yet and are on about changing there cats to Iams Vitality permanently so i have also given them some of the £2 off vouchers i am looking forward to putting more samples and vouchers out there for all to try

ChrissieG • 5 years ago

I am happy to announce that I have never seen Lady my 5 year old Bichon eat so enthusiastically unless of course its treats or some random wet food bought in on the odd occasion I have run out of dried.
She seems to be far more playful and definitely has extra vitality when out on walks.I have noticed the difference within days!

anathasia • 5 years ago

wow.my dog cant wait to try iams. the contents are great.the information and packaging are spot on.

jules_444 • 5 years ago

Happy to report that my dogs love this food (although to be fair they love all food). It smells a lot nicer than other products, and I'm so happy to know that they are getting all the nutrients and vitamins they need to keep strong, happy, and healthy!

Catiemoo • 5 years ago

What a fab kit to review- can’t wait to get testing

Joanna.grant73 • 5 years ago

My boys are loving this food. They are normally so fussy about dried food, but they are tucking in and really love it.

Katato13 • 5 years ago

I've popped a review on Youtube, I hope you like it! https://youtu.be/FCfLaankXpg
I have three cats to please here in our household, two have gone for it straight away, in fact favouring it over there current food and are now eating IAMS instead. The other cat doesn't eat dry food (she just never has) but she did show more interest in it then she ever has done previously with any other dry food. Really enjoying this trial, i especially loved the paper bags i used for samples, call me a big kid but it felt like playing sweet shops again like i did as a child lol.

Seb69 • 5 years ago

My 3 cats are all very different & also have different favourite flavours of cat food, but the 1 thing they've got in common is they eat the wet food 1st then if they're still hungry they eat the dry food. However when I put the Chicken flavour IAMS for Vitality in half their bowls and wet food in the other as usual the fussiest of them ( Bella) munched every bit of the IAMS before touching her wet food & the other 2 started on the wet food but before finishing had switched to the IAMS & eaten all of that before returning to the wet !! Wow what's the secret ? Why is it so much more enticing to them than the usual brands ? I have to say so far I'm very impressed after watching Bella eat every mouthful and it didn't make her vomit like most foods do I'm actually hopeful she may put on some weight & be less stressed without the vomiting.

Barnaclecove • 5 years ago

Thanks for the starter kit which arrived on Saturday. Ava started sniffing around the bags as soon as the box was open. After feeding her some as a treat whilst out walking I used the Lamb flavour for her meal with some chicken mixed in. She wasn’t too sure at first, started by licking at the IAMS then took the brave step to eat it. It’s the first time she has eaten any form of dried food and she enjoyed it. Thanks IAMS I think we’re onto a winner!!

cosmic_sapphire • 5 years ago

I have 3 dogs. One won’t touch the food. The other two ate it once and won’t eat it again. I’ve mixed the IAMS with home cooked chicken and all 3 ate the food which is definitely more than they have done with other kibble. I have very fussy dogs so the fact they ate it when mixed is a win for IAMS!

Deebs23 • 5 years ago

So far so good, Missy was so excited when the food got delivered it’s like she just knew the box was for her!🐶

I’m loving the look and feel of the packaging and how well the parcels been put together with all the information included.

Missy has tried and tested the food and so far so good, she’s really enjoying it :)
We’re looking forward to continuing this IAMS journey with you all

ashleighj • 5 years ago

as soon as the kit arrived i gave Benji some to try, his 1st impressions seem really good as he cleared the bowl and was looking for more, Benji is a very fussy dog and if he doesn't like it he will refuse to eat it so this promising so far!

woodycat • 5 years ago

Wow, super impressed at getting 3 bags to try out.

Started Woody (cat) with the Ocean fish flavour - ermm... it's going a bit too well!!! Hopefully she's love the meat versions just as much!

Cazcat • 5 years ago

FAB-U-LOUS.
Been feeding my cat with this and she is really impressed.
When the bowl is empty I get a look of anymore!!!!

wolf90 • 5 years ago

My dogs love this dog food, I love her too because of the healthy composition, small heaps and beautiful shiny fur in my dogs. Thank you for the opportunity to test this dog food

katiesullivan16 • 5 years ago

Give up with waiting for it to arrive

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