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IAMS for Vitality

Welcome to our new project with the new IAMS for Vitality range of cat and dog food.

8000 participants
Pet
16/07/2018 to 30/11/2018

IAMS for Vitality Experience

Over the course of four weeks a team of a whopping 8,000 trndsters and their pet pals tried the new IAMS for Vitality range and shared their feedback with the brand. Check out their experiences here!

98%

of participants in Team Cat would recommend IAMS for Vitality


95%

of participants in Team Dog would recommend IAMS for Vitality


IAMS for Vitality Spectrum Brands IAMS
  • What is your general impression of IAMS for Vitality [cat food]?

  • What is your general impression of IAMS for Vitality [dog food]?

Snaps of the project team

Our team

Quotes from the project team

Tracey_gee13

Never have i seen my dog enjoy a dogfood as much as this. She licks her bowl clean,doesnt even want her treats in between her meal times. She is so much more energetic and her coat looks really shiny. All my friends and family with dogs have also switched to IAMS as they are impressed by the food.


Clancy1970

Received my starter pack yesterday, after months of my cat turning his nose up at dried food, I put ocean fish flavour down and it was gone in seconds. I have a full and happy cat at last . Purrr


Harlequin

Such a fantastic project and positive experience, so glad I was able to participate and see first hand, the positive changes in my dogs behaviour and energy levels thanks to Iams Vitality! Buddy thinks he is a pup again!


Naz007

My male cat, Dorito has really enjoyed eating IAMS. I have never been rubbed by him before until I gave him his food. This is the only brand of cat food that has made him give me so much love back to me

IAMS for Vitality: Product info

IAMS is here to boost your pet’s healthy vitality and ensure they are FULL of personality!

I am athletic "I AM ATHLETIC"
Enriched with essential minerlas and vitamin D supporting strong bones

I am pampered "I AM PAMPERED"
With Omega 3 & 6 to support healthy skin and a shiny coat

I am fearless “I AM FEARLESS”
Containing an antioxidant blend with Vitamin E to help support their immune system

“I AM A FOODIE” “I AM A FOODIE”
Tailored fibre blend including prebiotics and beet pulp for healthy digestion

“I AM A NIBBLER” "I AM A NIBBLER”
Hear them crunch through the biscuit bites with their strong teeth. Crunchy kibbles and tailored mineral levels for healthy teeth.

“I AM A GYMNAST” “I AM A GYMNAST”
Watch them leap and bound. High quality animal protein and essential minerals to help maintain strong muscles.

“I AM LOVING” “I AM LOVING”
Feel the love everyday. Formulated with key nutrients to help nourish the heart.

Check out our friends at IAMS