Ready to never miss a moment with Mielle?
Hello and welcome! If you received an email earlier today to say you've made the team, congratulations! We're so excited to have you on board. 🩷
This summer, discover the Mielle Kalahari Melon & Aloe Vera collection and keep your curls healthy, hydrated and ready for every moment — from Carnival to festivals, brunches and beyond. 🍈🌀✨
Your starter kits are on their way and will start landing from 11 August onwards. You can find your tracking details in your member area.
Your mission
We'd love you to create and share authentic TikTok or Instagram content showing how the Mielle Kalahari Melon & Aloe Vera collection fits naturally into your routine. 🩷
Post your content by 19 August for your chance to win a spot on the Mielle float at Notting Hill Carnival.*
Share my URL
Need some inspiration?
Think Summer GRWM, a hair transformation, or simply take us along as you get ready for your next summer plan. We want to see real routines, healthy-looking curls and the moments that make summer special. ✨
💡 Check out the Guidelines or your handbook for everything you need to know.
Your tasks
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Test – Make the collection part of your routine.
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Post – Share your TikTok or Instagram content.
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Report back – Share your social media URLs and screenshots with us.
Share my URLs
Share a screenshot
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Feedback – Complete the Final Survey at the end of the project.
Win big this summer
Great hair deserves great moments — and great rewards!
🩷 One standout trndster will win a spot on the Mielle float at Notting Hill Carnival and bring two besties along for an unforgettable day.*
🩷 Plus, 10 lucky trndsters will each receive a £50 Amazon voucher.**
Don't forget to upload your social media URLs to complete your mission and be eligible for the prizes!
Don't forget
Start your caption with AD, tag @trnduk and @mielleorganics_uk and use #MiCurlsGotPlans #MielleUK #MiCrownReadyForTheRoad #NeverMissAMoment #5DaysofMoisture
We can't wait to see your summer adventures! 🩷
@all: What's the first place your curls are coming with you this summer? 🌀✨
*Full terms and conditions can be found here.
**Full terms and conditions can be found here.