Warning: These Head & Shoulders cooling moments may inspire your next post
Head & Shoulders Menthol Fresh is bringing the instant cooling reset to our feeds this summer 🍃🧊
From sweaty Tube journeys and post-gym hair to hats all day and those rare but painful UK heatwave moments, you’ve been showing us exactly what’s giving you the hottest head this summer. We’ve pulled together a few standout posts for your inspiration moment 💙
Take a look
Psst… tap any video below to play it instantly, then use the icons to open it on TikTok or Instagram.
Check out more videos with #FreezeTheItch:
On Instagram
On TikTok
💡 Top tip: Found a post you love? Save it for inspiration, leave a comment, and share it with others. Supporting each other's content helps the whole community shine.
Crack Open a Cold One... for your scalp
The #FreezeTheItch feed is still growing - show us your hot head moment and cooling reset with Head & Shoulders Menthol Fresh before 7 September 💙
Don't forget
🧊 Show us what’s giving you the hottest head
🧊 Include the satisfying CRACK when you open the bottle
🧊 Capture your cooling refresh and best “aaahhh” reaction
🧊 No other brand logos, products or names visible in-frame
🧊 Only use music authorised for commercial use
🧊 Start your caption with AD
🧊 Tag @headandshouldersuki and @trnduk on TikTok and
@headandshoulderseu and @trnduk on Instagram
🧊 And use the hashtags: #FreezeTheItch #CrackOpenaColdOne
#HeadandShouldersUK #AntiItch
Share your content with us & you could win a £50 Amazon voucher!
Post your cool-down routine with Head & Shoulders Menthol Fresh to your socials and share it with us for the chance to win a £50 Amazon voucher when the project closes.*
Share my URLs
Share my photos
@all: Be honest… who have you already told about your Head & Shoulders Menthol Fresh cool-down?
*Full terms and conditions can be found here.