daniel_trnd

8 months ago

Wanna go viral?

The first posts have started to trickle in and we are stoked by what we’re seeing so far. Your content is already looking pretty epic but now it’s time to turn up the heat because the competition to win 2 x festival tickets for Leeds is officially hotting up!

old-spice-viral

Make EPIC memories with your mates

Leeds festival is set to be the highlight of summer 2025 and, trust us when we say, you do NOT want to miss out. With massive headline acts like The Killers, Sam Fender, and Fred again bringing the party to Leeds, this is where memories are made. We’re talking sunshine, music and fresh pits. Seriously, what’s not to love?

Need some content ideas?

But to win tickets, you need to create videos that make an impact. Think: authentic to you with a fresh twist of Old Spice! Need a little inspiration? Check out these content ideas below and check out your handbook, too.

  1. The Mirror Roast

    There’s no greater critic than the one in the mirror, right? Show that guy off in style! Your reflection calls you out to you: “You’re not seriously leaving the house smelling like that, are you?” You clap back: “Relax. Old Spice has me covered.”

  2. Hands up for Old Spice

    You’re out in the club or a bar and someone yells “Hands up!”, you freeze — “Wait did I forget deodorant?”
    Flashback to your morning routine. Old Spice? Applied. Phew!
    Back to the party: hands drop, you relax, and join the dance floor.

  3. Old Spice, me old mate

    Treat Old Spice like your brother from another mother. Take it for a walk. Hit the gym together. Chill in the park.
    Show how this little stick brings big confidence wherever you go.

Don’t forget!

  • Show the product within the first 3 seconds.
  • Keep your video clean and brand safe — no other logos, nudity, alcohol, tobacco, drugs or weapons
  • Keep it short (30 seconds or less) and make sure it reflects your usual vibe.

When you post, don’t forget to use the hashtags #ad #OldSpice #OldSpiceFestivalFresh #CaptainOrRockstar #OSFestivalContest #trnduk & Tag @oldspiceuk and @trnduk

Upload your posts with us via your members’ area so we don’t miss them (and you don’t miss out on the opportunity to win!)

I’m ready to upload

Do you have Old Spice tips for others?

Full competition terms and conditions can be found here.