Pantene Summer

3,300 trndsters are testing one of two Pantene bundles and sharing their summer haircare routines on social media.

3300 participants

Beauty & Personal Care

15/06/2026 to 17/08/2026

Ready for a Pantene summer? ☀️

Summer is the best season. BBQs, holidays, seaside weekends, pool parties, picnics with friends… But with all that comes extra stress for our hair. Think about it: sun exposure, salt water, chlorine, heat styling and frequent washing are not exactly a recipe for smooth and healthy hair. Thankfully, whether you're prepping your hair before the first swim or restoring it after a long day in the sun, Pantene is here to help.

Applications for this project are now closed.

Want to showcase your summer haircare routine? ✨

We’re looking for 3,300 trndsters to try one of two Pantene bundles and then share your summer haircare routine to your social channels. Your missions, should you choose to accept them…

☀️ Try one of TWO gorgeous Pantene haircare duos
☀️ Post gorgeous, authentic, summer lifestyle content to Instagram
and/or TikTok
☀️ Share your posts with us for a chance to be featured on official
Pantene channels

Applications for this project are now closed.

What you’ll try:

The team will be split into two sub-teams. You’ll try either:

Pantene Pro-V Moisture Recharge Heat&Glow Leave-in Cream
and Pantene Pro-V Moisture Recharge Mask

For dry, dull hair that needs hydration, nourishment & shine. ✨
Pantene Repair & Protect mask 300ml and Pantene Repair & Protect oil 100ml

For weak, damaged hair that needs strength and repair. 💫

Applications are open till 6th July so don’t miss your chance to experience a Healthy Hair summer with Pantene.

Applications for this project are now closed.

@all: Ready for a Pantene Summer?

268 Comments

yourfavefaceless • 2 months ago

i love pantene and posting about hair products and would love to be in this campaign!

As78 • 2 months ago

I love using Pantene hair care products, my hair needs TLC

Skindietderm • 2 months ago

I JUST submitted my application and I am crossing my fingers(and toes)so tightly for this! 🤞☀️ Summer humidity is usually my absolute worst enemy. I have very long, thick, highdensity wavy Persian hair that I routinely straighten, which means the heat and moisture in the air instantlyyyy triggers crazy frizz and intense dryness. And what does that give you?- Dull lackluster shine.

I’m so excited about this project because my hair is truly the ultimate test subject to prove how powerful Pantenes summer line really is against extreme humidity. I already have an IG Reel and TikTok concept mapped out and titled (I don’t want to go into extreme detail, but let’s just say it’s a play on a humidity test) to track my hairs hopeful transformation. These before and afters are going to be so fun and interesting !

GOOD LUCK TO EVERYONE applying. I cannot wait to hopefully read everyone’s honest feedback, reviews and most importantly, tackle the summer frizz together! Love light and a tame mane to all 🦁 ☀️ 🙌🏽

sim39 • 2 months ago

WOW what a fantastic Pantene project, Great products for my dry, dull and frizzy hair

Collabswithcharl • 2 months ago

Would love to be part of this 😍😍😍

Maricel.leonedy • 2 months ago

I'm super excited, I want to be selected so I can bring my hair to life and serve as inspiration for other girls 💖🤩

jadecarla96 • 2 months ago

What a fantastic project! I’d absolutely LOVE to share these products with my followers over at House of Jade London!

Kellyb24 • 2 months ago

Fantastic project hope to be selected and try out the product😁

mrs_sandra_bm • 2 months ago

Ok my fingers are now crossed 🤞 this looks an amazing program

Ladyromana • 2 months ago

Looking forward to trying Pantene for the first time!! Good luck everyone 😍

Bach • 2 months ago

I've got everything crossed as i would really love to be a part of this Amazing project 🙂☝️☝️

Saz123 • 2 months ago

This is Amazing ,I would love to be chosen ,My menopausal Hair needs some Pantene Love 😘

Renatak • 2 months ago

Ready 😎

Shellyalex • 2 months ago

I can’t wait to try. Super excited to get started and give my hair some Pantene love ❤️

Duffy59 • 2 months ago

I’d so love to try these, I used to use Pantene when it first came out, I haven’t used it for some years now, but really hoping with these products I may even get my hair back to the glorious condition it was inn”back in the day”

AngieC • 2 months ago

I've used pantene for over 30 years, and would love to have summer dry free hair, good luck everyone 🤞

payneylj • 2 months ago

Application submitted 🤞 my hair doesn't do well in the summer so hoping these products do the trick!!

Lollalola • 2 months ago

Good luck beautiful people. My hair needs heeeeelp! 🤣🌼

Shellybean1981 • 2 months ago

Let's hope I get to try these for my fluffy hair 🤞

Shellycoops • 2 months ago

Omg I actually love pantene. Always leaves your hair feeling voluptuous!

Mihaelaa • 2 months ago

Lovely project! Pantene is one of my favourite haircare brands 😍✨️

miskincaree • 2 months ago

Love Pantene! ❤️

lucyconnellylc • 2 months ago

I love Pantene products so much and use them in my everyday haircare routine! I would love to have the opportunity to work with such an incredible brand!

danibabe163 • 2 months ago

I really like Pantene as I’m using that atm and always love it never use anything different if it can be helped

Sociellesam • 2 months ago

I’ve applied, would love to work with Pantene

Tina2316 • 2 months ago

I am super, excited to try this product. I love my hair and I love good products I am extremely excited trying it.❤️

LeadingLady • 2 months ago

Lifelong Pantene user here , so proud of my long gorgeous blonde locks, would be proud to share with others so they can feel as amazing as I do ❤️

Smcl • 2 months ago

As a mum to a 5 month old my postpartum hair journey has been wild!! Definitely in need of some TLC and would absolutely loveee to showcase this through Pantene

Esteph • 2 months ago

Usuaria de Pantene de toda mi vida, y me encantaría mostrarle a mi público como pantene te cuida tu pelo durante el verano y como sería mi rutina probando los productos, me encantaría formar parte de este grandioso proyecto.

sindi1 • 2 months ago

I’ve just signed up the trial, I’m so excited because my old lady hair needs something to make it look and feel luscious….please let this be the product.

BellaBelle • 2 months ago

I love Pantene products so this proud move such a great campaign to be part of, good luck everyone xx

NessB • 2 months ago

I've just completed my app and would absolutely love to be a part of this campaign. Haircare is so important to me, especially with my thick hair that can lack shine and hydration. Good luck to everyone who applied.

Ladycristal • 2 months ago

I've applied hopefully I will be one of the chosen one🤩🤪🤩. I'm having a hot gyal summer so hair needs to be on point.💇‍♀️

Aliwoo • 2 months ago

Thank you for letting me apply for testing pantene.Hope to be excepted.
💕🤗✌️👍👋

Emgriff03 • 2 months ago

Just applied!! My hair is in need of some moisture lol!!

Craftykazzie • 2 months ago

I hope I am chosen for this project, as my hair is always dull and frizzy. It would be great to bring some shine and life to it

Lorenz94 • 2 months ago

Desde muy pequeña conozco la marca Pantene a sido parte de mi vivir, y tener la oportunidad de ser parte de esta experiencia de la mano del mismo, es un sueño cumplido.!😍✨️

Coco2014 • 2 months ago

This looks like a great project. I'm always interested in products that actually deliver on their promises, so I'd love the opportunity to try the range and see how it works as part of my normal routine. Fingers crossed!

Cami_fromtheblock • 2 months ago

I’m so excited to apply for this opportunity!! Dealing with the heat in Ibiza every year can be so stressful and being part of this project would really help out!

shazame • 2 months ago

ive just applied and these sound amazing my long curly hair really needs to benefit from these amazing ingredients, i want my hair to thrive and have the shine and bounce each hair stand deserves x

cxrlyyy.x • 2 months ago

I would love to be part of this as post partum has such an effect on your hair and we have just been on holiday so in need of some tlc🤍🤍

TrndJac64 • 2 months ago

Pantene is my number no1 hair product. I cant wait to try this new hair product

Katbee • 2 months ago

Hoping this will help my frizzy, fuzzy, damaged hair and transform it into the sleek curls which can be achieved with good products! Want to get the summer shine on!

bootz148 • 2 months ago

Great campaign fingers crossed I get chosen and good luck everyone

lexy1 • 2 months ago

Fingers crossed for this one! ☝🏼 x

Cruella1974 • 2 months ago

have struggled to find any other brand or product that agrees with my hair texture. I am looking to return to Pantene, but I truly miss the unique efficacy of your past products. Please consider bringing back or replicating that deeply nourishing formula for those of us with coily, 4C hair textures who need that exact level of care.

NicoleJade24 • 2 months ago

I would love to give these Pantene products a try. Please help me get gorgeous summer hair <3

Dorothys1994 • 2 months ago

Good luck everyone. Fingers crossed I can't wait to find out if i get chosen I would love to test these products.

Nitlily • 2 months ago

Good luck to all of us! This is a lovely project for the summer! So important to look after ourselves and our hair in this hot and sunny weather! :-) xx

Freakyfranny • 2 months ago

I have just applied to the latest pantene bundle and would love to try to explain to ppl what a good system this has been for the majority of my haircare journey but now as i am starting to hit middle age, id like to try the newest ones to see if can bring some life to my dry, dull & frizzy hair 🥰

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Pantene Summer

Ready for a Pantene summer? ☀️

Want to showcase your summer haircare routine? ✨

What you’ll try:

268 Comments