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Pantene Summer

Pantene Summer

3,300 trndsters are testing one of two Pantene bundles and sharing their summer haircare routines on social media.

3300 participants
Beauty & Personal Care
15/06/2026 to 17/08/2026

Ready for a Pantene summer? ☀️

Summer is the best season. BBQs, holidays, seaside weekends, pool parties, picnics with friends… But with all that comes extra stress for our hair. Think about it: sun exposure, salt water, chlorine, heat styling and frequent washing are not exactly a recipe for smooth and healthy hair. Thankfully, whether you're prepping your hair before the first swim or restoring it after a long day in the sun, Pantene is here to help.

Applications for this project are now closed.

Want to showcase your summer haircare routine? ✨

We’re looking for 3,300 trndsters to try one of two Pantene bundles and then share your summer haircare routine to your social channels. Your missions, should you choose to accept them…

☀️ Try one of TWO gorgeous Pantene haircare duos
☀️ Post gorgeous, authentic, summer lifestyle content to Instagram
      and/or TikTok
☀️ Share your posts with us for a chance to be featured on official
      Pantene channels

Applications for this project are now closed.

What you’ll try:

The team will be split into two sub-teams. You’ll try either:

  1. Pantene Pro-V Moisture Recharge Heat&Glow Leave-in Cream
    and Pantene Pro-V Moisture Recharge Mask

    For dry, dull hair that needs hydration, nourishment & shine. ✨

  2. Pantene Repair & Protect mask 300ml and Pantene Repair & Protect oil 100ml

    For weak, damaged hair that needs strength and repair. 💫

Applications are open till 6th July so don’t miss your chance to experience a Healthy Hair summer with Pantene.

Applications for this project are now closed.

@all: Ready for a Pantene Summer?

269 Comments

Freebiefairy Verified • 22 days ago

Applied and hoping to put the products to the test!

Lozziec Verified • 22 days ago

My hair has changed so much over the years. I am learning it needs more love and protection. As I love my bleached blonde hair, however it's very weak. I even have a little bold spot (Right front and centre of my head, thanks hair gods!) So I would love to try Pantene and see what it can do to get my hair summer ready and help with my weak damaged hair. Fingers crossed, good luck everyone!

Javnaf Verified • 21 days ago

Super excited to apply for the Pantene bundle! 🤩 I currently use Pantene shampoo and conditioner for curls. Absolutely in love with the fragrance and results! I am looking forward to this bundle and hoping I’d be able to share it as the ultimate solution for hijabi heads in this summer to quench their thirsty hair!!🥤 ☀️ 🏖️

Lixco Verified • 21 days ago

Very excited for this opportunity. My hair has changed along the years and different countries I have lived in going through different climates and habits. Going swimming often in the pool and the beach , the use of saunas have all affected my hair in different ways, so can’t wait to start trying different products that will solve my hair issues. I believe in having good hair equals good days, happy hair: happy self 🙂✨

tobera • 21 days ago

As someone with a dry, itchy scalp that's prone to dandruff, I'm always looking for products that genuinely make a difference. I'd love the opportunity to put Pantene to the test and document my journey from start to finish, sharing honest updates on how the products improve the health of my scalp, the condition of my hair, and support healthy growth. I enjoy creating content that feels real and informative, and I believe this project would allow my audience to see authentic, relatable results they can trust.

Lifesgood • 21 days ago

As some who has dry hair I’m on the look out for affordable products that will do the job. I want a product that’s good for my hair and scalp. And I feel this project aims to show how everyday people choose and use products.

Lornabeauty2 • 21 days ago

Applied! Really excited for this opportunity as an aspiring beauty content creator ✨

GenXhousewife Verified • 21 days ago

Love Pantene it’s part of my daily hair routine currently using smooth and sleek shampoo and conditioner. Fingers crossed I get to try these new products

Asmuchasthedress • 20 days ago

Looking forward to being able to try new pantene products and experience the exciting results for the summer. My hair needs extra care in the sun during the day and night celebrations. I have happily used the shampoo and conditioner before, but I have never tried the mask and hair oils

Roseylib07 Verified • 20 days ago

Really want to be picked for this campaign love pantene been using their products for so long now such a trustworthy brand.

Joan.na Verified • 20 days ago

Applied 😀 let's spread the word about Pantene!

Alicescurls Verified • 20 days ago

I cant wait to try these products- head so many good things about pantene!

Massi Verified • 20 days ago

I am very excited about the possibility of being part of this project with Pantene. It would be an incredible experience for me to create authentic content that inspires others to care for their hair with these wonderful products.

Picksbyain • 19 days ago

I have been using pantene for as long as I remember! Always a pleasure to have these products. I have applied and hoping to be selected to share my experience and reviews 🎀🩷

addictive • 19 days ago

Not me being targeted for this ad on IG on 7 July when it closed on 6 July!! 😭 applied anyway!

kctester Verified • 19 days ago

Hoping to be selected!!

thehiiexperience • 19 days ago

Have just applied (narrowly missed the deadline!) but am super excited and would love to share my hair care journey. My story/my hair has gone through a lot of changes, and I’ve used Pantene in my daily routine. Hoping somebody will resonate with my story, and be encouraged to look and feel their best!! <3 would love to be a part of this project :)

lorilots • 18 days ago

Applied! 💕 I have used Pantene since I was a teen and still get compliments on the gorgeous scent it leaves in my hair- nothing beats it! 🙌 fingers crossed I get to try this bundle- my newly balayaged summer locks need any help they can get 🌞

Realhome_reallife Verified • 18 days ago

Fingers crossed 🤞🏻 would be nice to fall back in love with the Pantene range 😍