Firstly, we want to say, wow, you’re good! Last week we asked for your first social posts and this team did not disappoint, we’ve absolutely loved looking through your shares and seeing your furry friend happily chowing down on their new favourite food. We’re keen to see as many pictures and videos and possible and so we’ve put together a handy social sharing guide. After all, Fido deserves every chance to shine! 🐾
Fido, it’s time for your close up…
Wagging tails, spotless bowls and lots of lip smacking, with PLATINUM your dog isn’t just having dinner, they’re dining at a 5-star restaurant. Want some ideas for how to share your experiences? Check out these tips below:
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The three-part PLATINUM dinner
We want to see your three-part dinner, film your pup happily tucking into their new favourite meal, then show them having a post-meal snooze and finally bounding around the house/park/garden having tons of fun. Dream day for your dog.
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Dinnertime joy
Capture your dog’s excitement at the sight (or smell) of their PLATINUM dinner. Show us the licks, the waggy tails and the full body wiggles 🤩
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The video review
We love a genuine, direct-address video. Keep it short (no longer than 30 seconds) and tell your followers what you think of PLATINUM and any differences you’ve noticed in your dog’s dining habits.
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The simple still
We understand, not everyone is a natural Spielberg. If you’re not the video sharing type then a still image will do. Just make sure you show a happy photo of your dog and the PLATINUM packaging.
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The carousel
Let’s face it, one photo of our dog is never enough! Share a carousel of snaps showing your happy dog enjoying their PLATINUM food and then the empty bowls and happy naps. We love to see it!
Whatever type of post you share, be sure to use: #ad #PlatinumPetFood #FSGMethod #PlatinumPoweredPups #trndproject and tag: @platinumpetfood & @trnduk
The all-important reminders
- Show PLATINUM packaging within the first 3 seconds
- For optimal storage, do not transfer the food from its original packaging.
- Make sure your dog is happy and enthusiastic about taking part, their wellbeing is our number 1 priority
- Keep backgrounds clean and clutter free
- Don’t show any other brands
- Remember, please don’t use any costumes or pet voiceovers
- Use the Feeding Calculator to determine the correct meal size – remember, PLATINUM pet food is more nutrient-dense, so your pup will need less than with other brands.
And then, once you’ve shared to your socials, upload the posts with us:
I’ll share a URL
I’ll share a photo
@all: Is your pup enjoying PLATINUM so far?
Please NOTE: Never show your dog in distress, for example with a tugged tail or sad eyes, tired. Your pup’s well-being is our top priority, so respect comfort levels and get them excited before creating content. Don’t humanise your pets for your content, we don’t want to see costumes, or hear voice overs. And please stay away from chains, chokes, prong or electric collars.