Paws for thought

First impressions matter and that's why IAMS wants to know what you and your dog think of ProActive Health!

IAMS Here's emiliesmummy's Lola and Jillyflynnuk's Gino forming their first impressions of IAMS ProActive Health!

Our Initial Survey is live! Here you can share your initial thoughts of the food directly with Kelly and the rest of the IAMS team!

Click here to take the Initial survey!

How's your canine getting on with their new food? Remember you can put a little bit of water in with the food to make it more palatable to picky pooches!

And don't forget that because IAMS ProActive Health* contains premium ingredients and 24% more protein than the top two leading brands** your dog may need less food than you think! Do check the feeding guidelines in the handbook!

@all: How's your dog enjoying ProActive Health so far?

* Adult Small & Medium Breed Rish in chicken dry dog food compared with Bakers Complete Adult with Chicken & Country Vegetable and Harringtons Adult Rich in Turkey with vegetables
**Top 2 leading brands sold in supermarkets based on IRi data for 52 weeks ending 31 Dec 2016