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Mielle

Mielle

500 trndsters are testing Mielle and never missing a moment.

500 participants
Beauty & Personal Care
21/07/2026 to 08/10/2026

Never miss a moment with Mielle

Your curls have plans this summer, and they should be able to keep up.

From Notting Hill Carnival and festivals to brunches, day parties and spontaneous catch-ups, life doesn't stop for a bad hair day. Neither should you!

That's why we're inviting 500 trndsters with type 3 and type 4 hair to discover the Mielle Kalahari Melon & Aloe Vera collection, a hydration-powered routine, created with textured hair in mind, that delivers up to 5 days of moisture.*

Expect soft, defined, healthy-looking curls that are ready for whatever your summer has in store. Because the best memories are made when you're living in the moment, not worrying about your hair.

Applications are now closed.


Mielle

What's in your starter kit?

You'll receive a complete routine featuring:
🩷 Mielle Kalahari Melon & Aloe Vera Shampoo
🩷 Mielle Kalahari Melon & Aloe Vera 2-Minute Deep Conditioner
🩷 Mielle Kalahari Melon & Aloe Vera Multi-Tasking Leave-In Conditioner
🩷 Mielle Kalahari Melon & Aloe Vera Curl Forming Glaze
🩷 Mielle Rosemary Mint Light Scalp & Hair Strengthening Oil

Your mission

Put Mielle to the test in real life and show us how your curls keep up.

  1. Build a weekly hair care routine with Mielle

  2. Get active on TikTok and Insta and shout about Mielle. Show off your hair transformations, your quick how-tos, or the latest trend (psst...we're looking for Carnival vibe content to help build the excitement)

  3. Share your feedback directly to the team at Mielle via the Final Survey

Applications are now closed.

Win a spot on the Mielle float at Notting Hill Carnival and a £50 Amazon voucher**

This project comes with more than just great hair.

One standout trndster will win a place on the Mielle float at Notting Hill Carnival, with the chance to bring two besties along for an unforgettable day at one of the UK's most iconic summer events.

And because every great summer deserves a little extra, 10 lucky trndsters will also receive a £50 Amazon voucher.

Ready to Never Miss a Moment?

Applications are now closed.


Not a trnd member yet?

It’s fun and free, with no strings attached. Join the community to apply for the Mielle project and get first dibs on future ones.

Register now

@all: Ever missed a moment because of a bad hair day?

*when used as a system
**Terms and conditions apply.

135 Comments

Kittyheals Verified • 2 months ago

Got to love a female led brand aimed at the curly girls ❤️❤️❤️

Missvickk • 2 months ago

Would love to try this

Rosieloki Verified • 2 months ago

Whooo! I'd love to try this even though I'm white 👀

ffionbhavana Verified • 2 months ago

Am excited to try these products founded by someone who knows the struggles of curly hair maintenance first hand. Sending love your way! ❤️

Stephaniex Verified • 2 months ago

Cannot wait! I really hope I can review this as I love reviewing hair products! Especially considering I’ve got curly hair and it’s hard to maintain as a mum of 4 under 9.

NessaBanks Verified • 2 months ago

I can’t wait to try this on my Afro

ozgul Verified • 2 months ago

Super excited for this project and would love to try! My curls are ready dance and bounce ❤️➿👩‍🦱

supertrndyvee Verified • 2 months ago

Curly hair is so hard to manage, this would make a massive difference! ❤️❤️❤️

Johamar • 2 months ago

It will be fascinating if I am in the team. I would love to get a specialised hair care set for curly hair and put it on test in my hair. Finger crossed to be an ambassador to Mielle ♥️

Joan.na Verified • 2 months ago

It sounds great 🤩 I would love to try it!

Erica25 • 2 months ago

Can’t wait to rock it!!

Missvickk • 2 months ago

Would love to try

KarolinDorset Verified • 2 months ago

The Brazilians girls (like me🫣) are gonna love this bundle! A cheer for curly hair! 🤩

justemilyofficial Verified • 2 months ago

I so hope I'm chosen to try these products! 😍🤞

Uchay Verified • 2 months ago

Excited for this !!!

Chai24 Verified • 2 months ago

🤞

ChristyA Verified • 2 months ago

I really hope I get to try this for an honest review as my hair hasn’t been in the best shape because I haven’t found a brand I’m satisfied with. Looking forward to creating content that shows real results.

cwnim2026 • 2 months ago

Excited about this and looking forward to trying this on my 4C natural hair

Nessie26 • 2 months ago

Products for my hair 🫶 , can’t wait try if picked

judithrat Verified • 2 months ago

yes, i have tied my hair up, put a hat on, and even put a wig on to avoid a bad hair day and felt self conscious the whole time. something like this looks like it will help tame my unruly hair and rule out bad hair days!

Janoz • 2 months ago

Sounds and looks good hope I’m in 😁

Moizi • 2 months ago

Would love to rock my fro all summer. With luscious hydrated curls thanks to Mielle!

DaisyDew Verified • 2 months ago

Looking forward to this one as an earlier Mielle Organics fan I’m talking OG Pomegranate & Honey line and everything that came with it. My hair loved it then, looking forward to trying this set. 🤝🙂‍↕️

Sarabeauty2026 • 2 months ago

Love to try it

QueenEsther • 2 months ago

Been looking for a brand to trust totally with my hair and so far all Mielle products I've used have been amazing. So grateful for this opportunity

GreyDLocks Verified • 2 months ago

Love mielle products!

msvanessabaer • 2 months ago

My daughter and I love Mielle Products. I have already been raving about it !! so excited

Curlgurl12 • 2 months ago

This routine looks perfect for my curls! 🩷 So excited for Carnival season, would love to try this out and show off some real Carnival ready hair 💦🎉

Phili20 Verified • 2 months ago

It’s incredibly frustrating that I can’t apply. Every time I click the apply button it redirects me to a 404 error page. 😭

Chanelle Verified • 2 months ago

I would love the chance to try these so I could embrace my natural wavy hair without the frizz

DailyDrafts Verified • 2 months ago

As someone going through changes in my curl pattern this is such a cool opportunity to try an amazing brand like Mielle. Need all the hydration in this heatwave!

Shobizstyle • 2 months ago

Super excited to get the opportunity to share my experience after trying out this range from Mielle to tame my frizzy and wavy hair 👩‍🦰🧴

s1ddhii • 2 months ago

So excited

Renatak Verified • 2 months ago

Yes 💯

idja • 2 months ago

Hard water and a dodgy hair routine have really done a number on my hair at university! Trying to use the summer vacation to rehydrate and reset my coils and would LOVE to be able to document this with Mielle.

Graciioussky • 2 months ago

I've got human hair boho braids in right now, once a year for me, washed weekly like my natural hair. Because it's human hair, the hydration side actually matters, not just scalp care, so the whole Kalahari Melon range would genuinely get used. Add my history with scalp inflammation and hair loss and the Rosemary Mint Scalp Oil is exactly what I need too. Excited!!

DollyShona • 2 months ago

I didnt read it properly i throught it was for all types of hair my bad how do I cancel it sorry thank you

Tati Verified • 2 months ago

✨🌵 Dear Mielle… pick me! 🌵✨

As a 4B–4C textured hair creator, I’d love to show how the Kalahari Melon & Aloe Vera collection transforms wash day into a luxurious self-care experience. 💚 From dry curls to hydrated, defined coils, I’d create premium, authentic content that educates, inspires, and celebrates natural hair.

Think satisfying wash-day visuals, close-up curl definition, honest results, and content that makes people say, “I need this in my routine!” 🫧✨🍈

Let’s create something beautiful together! 🤎 #MielleOrganics #TexturedHair #NaturalHairJourney #WashDay #CurlyHair #ContentCreator

menna_delvey • 2 months ago

Can’t wait to try this beautiful Mielle range and discover the magic of these products! Excited to add this to my haircare routine. 💚

Mobasherh Verified • 2 months ago

My hair is going to love these products so much

sindi1 • 2 months ago

Oh wow, let’s go! I can’t wait to trial the products, us curly girls need something especially for us

ajuverse.x • 2 months ago

Oh wow , super excited for this xx

Omokeinde Verified • 2 months ago

As a new mum recovering from postpartum hair loss, this is a need!!!!!!

lipglosslady • 2 months ago

Wow this looks amazing!!

Sparkley Verified • 2 months ago

I’d love to test this..I’ve so many good ideas if I’m one of the lucky people plus I’ve not had a day/night out in about 6 years so the carnival with me my 2 daughters would be immense 💗✌️

Lornabeauty2 • 2 months ago

I would love to try this 😍 My curls need a refresh!

Shakeirasade • 2 months ago

I’m really hoping I can try these hair products! As a first time mum I need a simple hair care routine for my curls and this looks like it would be perfect!

AliceTRND94 Verified • 2 months ago

This would be amazing currently on holiday at my mums and would love to try the products on her aswell. 😊 what a lovely campaign

Shamima73 • 2 months ago

Looking forward to this very much indeed

GlamAnna Verified • 2 months ago

This would honestly be amazing. As a mum of 2 young kids I'm always looking for ways to improve and simplify my routines 😊