IAMS

2,000 lucky felines will have the chance to product test free samples of IAMS Pro Active Health cat food.

2000 participants

Pet

22/05/2017 to 14/07/2017

aaronay

6 years ago

#ThinkIAMS for great taste, too!

As well as being nutritionally balanced, the folks over at IAMS have worked hard to try and bring your feline food that tastes great, too!

We want to provide all the nutrients that our cat needs, but IAMS know that as cat owners we always want to go the extra mile for our moggies, and treat them to great tasting meals too.

IAMS only use premium ingredients. In fact, all the meat they use in their food has been certified fit for human consumption and they take special care in handling and producing ProActive Health so it both smells and tastes great to (most!) cats.

Do your cat-owning friends and family think the same? Do let us know their honest thoughts by collecting in their "Spread the word" sheets!

Submit your collected "Spread the word" sheets, here!

@all: Is your cat enjoying IAMS' premium ingredients? Or do they prefer their previous food? Let us know!

40 Comments

Xcerces • 6 years ago

The felines are enjoying the iams prefer it to whiskers and gocat its a toss up between Purina and iams

teresascoular • 6 years ago

My two cats are loving it!

Rorycat • 6 years ago

Both my cats are still going strong on their IAMS, its great as i feel happier leaving IAMS in the bowl and they come back to it as they need it, or look at me with their hungry eyes to fill it up again!!

Catsrule • 6 years ago

I'm very sorry to say that my two cats aren't enjoying the iams. They ate it at first but seem to have gone off it. I've put it back in the cupboard and will try again in a week!

Mystimood • 6 years ago

Took a few attempts but they like them now.

mikicat • 6 years ago

My cat, who is the fussiest eater imaginable, absolutely LOVES the Iams. It is a joy to see him actually enjoying his food and waiting at the cupboard at meal times, I think its very unlikely he'll ever go back to sachets and Go Cat now!

wallers6 • 6 years ago

My cat loves chicken IAMS. It is very good if you go away & a neighbour feeds it because the IAMS stays fresh. Adored it at first. Now if I give her a break, then re introduce, she attacks fit madly!

SuperShorti22 • 6 years ago

My cat does like this. At first he would gobble it all as quickly as possible, now he seems more relaxed and takes his time as if he knows how much to eat. It's amazing that he doesn't need too much at once and isn't looking for food all day, like he did before. His coat isn't getting so tangled now either. You get results from this fairly quickly. Very pleased with it!

Doownnep • 6 years ago

All good with Iams! My cat Basil is loving it, & it is taking less food to keep him satisfied. He is not grazing on & off all day as with his usual food so Iams would work out economical to use. Glossy coat, & bright eyes too. Thank you for giving us the opportunity to trial Iams as it has been a great success.

bevsuperkev • 6 years ago

OMG my cats love iams they get so excited when I get them out you can tell they are a premium cat food it's an amazing quality cat food and it shows in my cats how happier they are

Cbaker2017 • 6 years ago

My cats devoured IAMS within seconds of me putting it in their bowls. Must have enjoyed it as they were pawing at the cupboard they know I keep their food in. Was extremely impressed with the way my cats enjoyed it. I have bought more since and this is now becoming their main source of dry food as I have found that the other brands that I have they no longer show any interest in. I have had the same response from people I have shared it with and they have already used their vouchers and asked if I had more as they wanted to restock. Cant believe the change in my cats since trying this food and I am sooo pleased that I got the chance to participate in this test.

Zante • 6 years ago

Oscar absolutely loves Iams and I have been gradually adding it more and more to his usual dry food (Whiskers). Where I live, in a small hamlet, everyone has dogs but I have a neighbour with a relatively new rescue cat so I have passed a bag of goodies to them and hopefully I will receive the feedback sheet in a day or so.
I have never bought Iams mainly due to the cost but I will now be buying Iams in future as Oscar deserves the best.

susiesioux • 6 years ago

Just been out to buy 2 more boxes of iams delights with the vouchers in the pack. On offer in Asda 2 for £7. Our cat has only eaten felix AsGoodAsItLooks since she was about a year old and she will be 7 in October. All other brands have either been rejected from the start or refused after a couple of days. With the iams delights she seems quite happy for it to replace her usual food and I must admit it looks more appetising so thank you iams for broadening her palate 😊

rosebudleg • 6 years ago

My cat took awhile to like her Iams and she really liked for a few days but at present she seems to have gone off it, preferring her old dry food but I have not given up, will leave it a few days before trying again.

gio • 6 years ago

I am never sorry for trying this Iams. My cat is very much happy eating it. Always looking forward to feeding time. Just to say I had no problems introducing it to my cat. It took off immediately I just switch by starting to use the Iams. It has a great smell and a great crunch to it.

Beckyrolf • 6 years ago

My cat is loving the IAMS, had no problems switching over from wet food, however my friends two cats have not been as keen, are eating the IAMS but still sniffing around looking for the wet food.

izka2079 • 6 years ago

My cat likes very much Iams food,She also absolutely loves the taste of it and dashes to the bowl whenever I get the bag out.The food is not too cheap but worth to buy for lovely cat.

EllenD • 6 years ago

I have been mixing the Iams in with my cats normal biscuits and so it is getting eaten but they don't seem as keen on their food as usual. They are not eating as much due to the hot weather so perhaps it will help when it cools down a bit.

Animoh • 6 years ago

My cat enjoys iams just as much as her previous food!

testergirl • 6 years ago

My kitty is loving the Iams! I think she has found her new favourite dry food.

moggylover • 6 years ago

My cat was enjoying the IAMS project but am afraid he has been very poorly and was rushed to the with a virus, he is not eating anything at the moment so for me all comments are on hold. My second cat Candy has not shown any interest in IAMS I am afraid. Will continue to talk to others about the project as I think its great.

SuzanneM1 • 6 years ago

My cat loves the IAMS food, noticed she would eat it better then Royal Canin. She is a very fussy cat(spoilt) and was sceptic because she doesn't like changes. I was pleasantly surprised when she finished all her dry food and left the wet food. Will definatly purchase it when i run out.

Peapod1963 • 6 years ago

Both my cats took to the 'switch' without any problems whatsoever and seem to be thriving on Iams Proactive. I will definitely continue to feed them on it as I think it's a complete food that fulfill all their needs and actually works out a lot less expensive than you might think, because you feed them less than the cheaper brands.

ena1m • 6 years ago

Both my cats have been very keen on Iams. They are fussy eaters and I have to change their food regularly, different brands and different flavours, otherwise they refuse their food. Sometimes I have bought food that they haven't touched at all so I am well pleased to have found a brand that is now going to become a regular in our house.

beaky • 6 years ago

Cat loves the small and goes mad for it- but leaves half the food- she likes the mix with soft parcels rather than all hard, so if Iams did this I think she would like it more.

AngelaP • 6 years ago

My fur babies all loved the iams!! I have 7 cats and they we constantly following me every time I went in the kitchen looking for more iams!!! Greedy kitties!!!

Stefibabz • 6 years ago

Didn't last 5 minutes!! My boy who's quite fussy scoffed them no problem

emily13 • 6 years ago

My 3 are still enjoying this, even the fussy one who tends to go crazy for something for a few days then suddenly decides she hates it and would rather starve. Nice to give them some extra nutrients too :)

lar83 • 6 years ago

My youngest cat, Harley (2 years) loves this, and goes crazy when i open the cupboard to get it out. He sometimes meows and wants me to follow him to let me know he was some. My eldest cat Bailey (12 years) will eat it but seems to prefer his usual food, Royal Canin. I fed them the Iams for 2 full weeks (after 3 day's of gradually swapping from usual food)
I've noticed a slight improvement in Harley's coat, it has more of a shine. He really enjoys the food.
Only downsize is he has been sick/furball 3 times in the 2 weeks.
Bailey's coat has always been quite dull, but always very soft. Slight change but hes an odd colour, so dont think it could shine as much as Harley's.
Overall, good quality food, cats enjoy it and it's a reasonable price. Will probably keep Harley on it.

Fionnuala • 6 years ago

My cat seems to be really enjoying IAMS - she's always really excited when I open the cupboard to give her a scoop! It also seems to fill her up a lot more than previous dry foods! Thanks for giving us the opportunity to try it out - and thanks for giving me a happy pusscat!

annbaxter77 • 6 years ago

Cat loving the taste of Iams much better quality than Whiskas

april • 6 years ago

My cats go wild for this - as do the neighbours cats. Excited to have found a new product that they love, its given them a new lease of life.

star2000 • 6 years ago

My cat Bella is loving her IAMS. She has taken to eating it with no problems and is so excited before her meals each day. She seems to be a lot perkier as well

FelineFriendly • 6 years ago

Unfortunately my cats would only eat a few Iams at a time,that's it ,although one is so fussy he hardly likes any dry cat food.!!!!Although they all except for one like Iams wet cat food in jelly!!!! One does not eat wet cat food ,only dry cat food. But at least they would eat a few,some they totally turn their nose up at!!!! Everyone elses cats seemed to really enjoy them,they were really impressed.I like the resealable bag thy came in,that was so handy.!😁

Kilna • 6 years ago

My cat absolutely loves it she had tummy trouble in a mornings and was sometimes sick but with the iams biscuits being small and nutrition it's really helping 😺😺😺

Spichick66 • 6 years ago

Sorry to say my cat is so fussy she wouldn't eat the iams, thank you for the opportunity for Edith to try the samples

applepie • 6 years ago

My cat is loving it I have even purchased another bag for her today. I have received mixed opinions on the samples I gave out some loved it others not so much.

Hadderz • 6 years ago

My cats been enjoying his taste tests and will continue eating this food😊

Charlie6182 • 6 years ago

My cat is pretty fussy and has ice trued him on various brands. Unfortunately he's not keen on the chicken IAMS, he's eating it but has moaned at me when I've put it down for him 🙈 It could be the chicken flavour he dislikes. I've put him back on Royal Canin for now but will tryhim on the IAMS again this week.

poppet345 • 6 years ago

My cats really enjoyed them as now had to change biscuits as will only eat IAMS BUT WHEN GAVE SAMPLES IT WAS QUITE MIXED

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IAMS

40 Comments